DEBT CAPITAL MARKETS BROCHURE AND FOLDER
As a new division of Cantor Fitzgerald, Debt Capital Markets needed to integrate with Cantor Fitzgerald’s existing identity but still have its own distinct brand image. This brochure aimed at existing and new potential clients is a fresh take on a conservative look. The uncluttered design features dynamic full-spread images to counterbalance the wealth of information in the cleanly formatted text pages. The folder was made more modern by pairing a reserved pin stripe on the outside with a bold photo on the inside that evokes strategy. The concept was also translated into an eye-catching trade show booth.
Client Engagement: Print Collateral, Template Design and Development, Stationery, Trade Booth Design
OTHER COLLATERAL PROJECTS